Gourmet Business Solutions re-brands as FoodLaunch
Industry marketing and consulting firm aims to broaden customer base, increase brand recognition
January 7, 2010 (Clearwater, FL) - Food industry consulting and marketing firm, Gourmet Business Solutions, announced the re-branding of their company as FoodLaunch, here today. In addition to the new name and brand identity, FoodLaunch has a new direction and marketing focus that will allow the company to further its growth rate and market share.
“We are excited for the new name and direction for the company and feel that 2010 will be a real turning point”, said company CEO, Ryan Montague. “In addition to a shorter and more memorable name, we are also stepping outside of the gourmet-exclusive arena and focusing on food and beverage products that are classified as specialty or just simply different from other products on the market.”
Company officials also stated other reasons for the change including a shorter website URL, www.FoodLaunch.com, that is easier to remember and articulate, and a focus on the company’s newest service category - launching new food products - which has seen an increase in growth of over 100% this year.
To kick off the new re-branding and marketing strategy, representatives from FoodLaunch will be at the Fancy Food Show this month in San Francisco to meet with clients and prospective companies.
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For media inquiries, contact:
Ryan Montague, CEO
800.975.7068
For information regarding FoodLaunch services and programs, contact:
Steve Groth - VP, Business Development
800.975.7068 ext 704
Uncategorized | admin | January 7, 2010
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